Cost guides
A page that explains what drives the price of one service, using the questions Google lists, without inventing a figure.
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Get results in days, not monthsResults in days, not monthsGood content answers the question a customer is already asking, and in Boca Raton the questions follow a calendar. Festival of the Arts BOCA runs in spring, the Brazilian Beat Festival in fall, the Boca Raton Symphonia plays at the Mizner Park amphitheater in summer, and the Boca Raton Bowl is played in December. Hurricane season sits across the middle of the year. Our SEO content for Boca Raton businesses turns that calendar, and your customers' real questions, into pages that earn calls. We are an online marketing company, and we plan the topics from your trade and your streets.
Questions Google lists
| Phrase with questions attached | Map pack | Ads | AI answer | Answer box |
|---|---|---|---|---|
| boca raton roofing | Yes | No | No | No |
| boca raton pool builder | Yes | No | No | No |
| boca raton real estate agent | Yes | No | No | No |
| boca raton wedding venue | Yes | No | No | No |
Four phrases viewed once on November 12, 2026. The related questions are quoted as Google listed them.
Reading the questions
The roofing search listed four questions, including the cost of a roof in Florida, what happens when you file a roof claim, what it costs to replace a roof on a 2,200 square foot house and what the 25 rule for roofs in Florida means. The pool builder search listed the typical cost to build a pool in Florida and whether a pool can be written off on taxes. The real estate agent search asked about the most expensive house in Boca Raton and whether realtors are in demand in Florida. The wedding venue search asked how much a wedding costs at the Boca Raton and which month is rarest for weddings.
Each question is a page idea, and several are about cost. Our working view is that an honest, specific cost page for your own service does more than a vague one, since people are asking before they ever call. We cannot name a price for your work, so each page explains what drives the price and when to call. A cost page also gives your Google Business Profile a page worth linking to, and clear answers are the kind of text AI search features can quote. Answers must be accurate for Florida, and the owner knows that better than we do.
Timing the pages
| Topic | Peak (index) | Trough (index) |
|---|---|---|
| Real estate agent | July and March (1.15) | November and December (0.77) |
| House cleaning | March and January (1.22) | October and November (0.79) |
| Pest control | March and April (1.90) | December and November (0.39) |
| Painters | March and July (1.56) | October and December (0.61) |
Index of 1.00 is an average month for that topic. Boca Raton curves from the November 2026 pull, shape only.
Reading the calendar
Pest control is the lopsided one: March runs at about 1.90 times an average month, with April also high, and December falls to about 0.39. Painters peak in March at about 1.56, with July also high, and fall to about 0.61 in October. House cleaning peaks in March at about 1.22, with January also high, and is lowest in October near 0.79. Real estate stays calm, peaking in July at about 1.15 and troughing in November near 0.77.
Anything slow to pay back, such as a new service page or a cost guide, should be live ahead of the busy stretch, not inside it. A pest control company that publishes in February meets March's search crowd. A painter that publishes a color or exterior guide in January is ready for the March and July peaks. We cannot say that any festival or the December bowl game moves a trade, because our data does not link them. We can say the festival and event weeks give local topics to write about.
The topic calendar
| Time of year | What the data shows | Topic ideas | Page type |
|---|---|---|---|
| Winter, January and February | Cleaning and plumbing both count January among their high months, and moving searches are low in February | Move-in and move-out checklists, tidy-up guides for seasonal homes | Seasonal guide |
| Spring, March and April | Moving, pest control, cleaning, painters and landscaping all peak in March, and Festival of the Arts BOCA runs in spring | Spring pest prevention, exterior paint timing, festival-week service tips | Seasonal guide and service page |
| Summer, June to August | Daily thundershowers are common June through September, hurricane season starts June 1, and the Boca Raton Symphonia plays at Mizner Park | Storm preparation checklists, drainage and AC readiness | Checklist and cost guide |
| Fall, September to November | September is the wettest month and the HVAC high point; the Brazilian Beat Festival is in fall; hurricane season ends November 30 | After-storm checks, AC servicing, real estate move timing | Guide and FAQ page |
| December | The Boca Raton Bowl is played at FAU Stadium | Event-week local topics for hospitality and nearby services | Local news page |
The data shows what is in the table. Topic ideas are our suggestions and are not claims that events move any trade.
Kinds of pages
Answer the money question
A page that explains what drives the price of one service, using the questions Google lists, without inventing a figure.
West Boca, Downtown, the beaches
Pages for places such as Downtown Boca Raton, West Boca and the A1A beaches, written around real streets, parks and landmarks and not swapped place names.
Timed to the curve
A before-the-season checklist for a trade, published ahead of its peak, with internal links to the matching service page.
Built from People also ask
Short, direct answers to the questions Google lists for your trade, so both searchers and AI assistants can quote you accurately.
Show the work
Finished jobs, photos and details from your business that a visitor can check against your reviews.
From topic to page
We look at the questions Google attaches to your trade and the months when searches rise, then choose topics that match your services and give AI search features a clear answer to quote.
A cost guide, a place page, a checklist or a question page, depending on what the searcher wants.
Streets, parks, landmarks and nearby cities come from real place facts, so a page for the Glades Road corridor reads differently from one for the beaches. Citations that repeat your name, address and phone stay consistent with it, and the Google Business Profile can link to the page that fits.
New pages link to your service pages and to local SEO work so each one supports the others.
Call tracking and the monthly report show which pages bring calls, so the next topic is chosen from results, and pay-per-click landing pages can borrow the same proof.
How it fits
Content is delivered as Strategic Content Assets: 4 a month on Organic Growth Silver, 8 on Gold and 12 on Platinum. They are not part of RankGuarantee™, which covers 25 landing pages, page management and rank tracking. A Boca Raton business with one main service may do well with Silver, while a firm with several services and places to cover may need the volume Platinum gives. For the unpaid search work these pages support, see our Boca Raton SEO services page.
Pricing
Content marketing questions
You get content assets only with Organic Growth. Silver at $1,495 a month includes 4, Gold at $2,495 includes 8 and Platinum at $3,495 includes 12. RankGuarantee™, at $495 a month, leaves them out. No setup fee and no contract apply, and Gold also supplies a managed website to publish them on.
It is a planned page or piece of content built around a search question, a service or a place, such as a cost guide, a place page or a seasonal checklist. Each one has a job, a topic and a link to the rest of the site.
We start from the questions Google lists for your trade, the months when searches rise and the places customers name, such as West Boca, Downtown Boca Raton and the beaches. Event topics are added only as local color, not as a claim that they move your trade.
It can help, because clear, accurate pages are easier for AI search features and assistants to quote. Two of the twelve Boca Raton searches in our snapshot carried an AI answer, the dentist and personal injury lawyer ones. We cannot promise a mention, and a thin page gives an assistant nothing to quote.
Yes, where it is useful. Hurricane season runs June 1 to November 30, and Wilma in 2005 and Irma in 2017 are on the city's record. Checklists for readiness and after-storm checks are common needs, but our snapshot holds no roofing curve, so timing comes from your own history.
It builds over time. A page published ahead of its season has the best chance, but we do not promise a ranking or a date. Call tracking and the monthly report show which pages bring calls, so each month's topic list can lean toward the pages that are working.
It is part of SEO and does not replace it. Pages need a technical base, a Google Business Profile and links to work, and content is the part that answers customers' questions. Our SEO services cover the rest of that work.
Yes, if you serve them. Delray Beach is in Palm Beach County and Deerfield Beach in Broward, so each place needs a page with its own true facts to say. Call tracking and the report show which pages earn calls, so you can focus on what works.
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Get in Touch
Send the questions customers raise most, the services you want more calls for and the places you serve. We will outline a topic plan with a flat monthly fee for producing it. Ring 610-825-4363 or email hello@getphound.com.
