Downtown and Mizner Park
Customers near the Plaza Real address of Mizner Park, the museum and the amphitheater search by landmark. A profile and a page that mention Mizner Park by name match those searches.
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Get results in days, not monthsResults in days, not monthsIn our November 12, 2026 check, eleven of the twelve Boca Raton searches carried a map pack, which puts the Google Business Profile into almost every local search. A shop near Mizner Park, an electrician serving West Boca and a dentist on the Glades Road corridor, for example, all face the same test: a profile that is complete, a review count that holds up and listings that agree with each other.
Maps optimization is a core part of the SEO work we do as an online marketing company. This page lays out the review counts for ten trades, how area-level searches work around the city limit, and the steps of a profile that earns its place in the map pack.
Reviews by trade
| Kind of business | Reviews at the midpoint | Reviews at the 75th percentile | Average stars | Per 100, with a website | Per 100, under ten reviews |
|---|---|---|---|---|---|
| Painters | 70 | 110 | 4.9 | 95 | 10 |
| Landscaping | 35 | 90 | 4.8 | 85 | 20 |
| Roofing contractor | 50 | 110 | 4.9 | 90 | 15 |
| Moving company | 130 | 200 | 4.7 | 95 | 25 |
| Plumber | 120 | 180 | 4.9 | 95 | 0 |
| Personal injury lawyer | 100 | 170 | 5 | 95 | 5 |
| HVAC | 180 | 350 | 4.8 | 90 | 5 |
| Water damage restoration | 80 | 120 | 4.9 | 90 | 15 |
| Pest control | 90 | 250 | 4.8 | 95 | 25 |
| Auto repair | 250 | 350 | 4.8 | 85 | 5 |
Boca Raton listings on Google Maps, collected in November 2026 from three phrasings per trade; each figure is rounded.
Reading the bar
Almost every trade here averages between 4.7 and 5 stars. Movers sit at 4.7 and injury lawyers at 5, with HVAC, pest control and auto repair at 4.8 and plumbers, roofers, painters and water damage firms at 4.9. Star ratings therefore say little about who stands out. The count does: a typical HVAC listing has 180 reviews and a strong one 350, auto repair 250 and 350, movers 130 and 200, plumbers 120 and 180, pest control 90 and 250.
Gaps vary by trade. Pest control stretches from 90 to 250, while auto repair covers a narrow band from 250 to 350. Landscaping runs from 35 to 90, with a fifth of its listings under ten reviews, and roofing from 50 to 110 with 15 in every hundred. Where the typical count is low, a business that starts collecting reviews in earnest can make visible progress sooner. Every row also shows that most listings link a website, 85 to 95 of every 100 in these ten trades.
What local SEO covers
Local SEO in Boca Raton has four working parts. The Business Profile carries your categories, services, hours, photos and website link. Reviews supply the count and the freshness. Citations, meaning your name, address and phone number as they appear on directories, need to read identically everywhere so Google treats them as one business. Location pages on your website explain the area you serve, whether that is Downtown Boca Raton, the Town Center and Glades Road corridor or West Boca.
AI search and PPC both read from the same base, since an assistant or an ad lands a customer on the same profile and site. These parts reinforce each other. A strong profile that links to a thin site gets less from the click, and a good site with a half-filled profile gets fewer clicks to begin with. When we plan local SEO we look at all four together and decide which is weakest for your trade, which is why the review table on this page matters before any pages are written.
The map pack in practice
| Phrase searched | Map pack on page | Ads on page | AI answer on page |
|---|---|---|---|
| boca raton hvac | Yes | No | No |
| boca raton dentist | Yes | No | Yes |
| boca raton pool builder | Yes | No | No |
| boca raton wedding venue | Yes | No | No |
| boca raton plumber | Yes | No | No |
These five phrases were checked on November 12, 2026, one results page each, for presence of a feature only.
What the check shows
The HVAC, dentist, pool builder, wedding venue and plumber searches all carried a map pack, with no ads on any of them. The dentist search also carried an AI answer, the only one in this set. Across the twelve searches in our full check, eleven had a map pack; the twelfth, for water damage restoration, came back with no features recorded, so we do not read anything into it.
The HVAC check returned no related questions at all, while the pool builder search produced questions about the cost of building a pool in Florida and a pool for $30,000. Wedding venue searches produced questions about what a wedding costs at the Boca Raton and what the rarest month to marry is, and the plumber search asked about the going rate for a plumber in Florida. These show what people ask next: cost, timing and comparison. A profile with clear services, a link to a page that answers cost questions and recent reviews covers that path better than a profile with only a name and phone number.
Place-level searches
Visitors and nearby residents
Customers near the Plaza Real address of Mizner Park, the museum and the amphitheater search by landmark. A profile and a page that mention Mizner Park by name match those searches.
Corridor customers
The corridor runs past a mall with 206 stores and the I-95 and Turnpike interchanges, so directions that name those landmarks help customers find you.
Postal address customers
Because many Boca Raton mailing addresses lie outside the city limits, a West Boca page helps customers who type that name rather than the city.
Coastal customers
Red Reef Park, South Inlet Park and Spanish River Park draw visitors, so coastal businesses benefit from profile photos and hours that stay accurate in every season.
Neighboring cities
Customers in Broward and northern Palm Beach cities search from their own city names, so a service area that includes them should be written out on a page.
Campus area
Campus and stadium searches shift with the Boca Raton Bowl each December, so profile posts and hours can follow the calendar.
Profile checklist
Pick the category that describes your main service most closely, and add secondary ones for other jobs.
Name every service, and name the areas, such as West Boca or Downtown Boca Raton, where you work.
Include holiday hours, and update them before December and spring events change foot traffic.
Show your work, your team and your location, with images that match what a customer sees.
Reply to each review in a short, plain way. A reply shows recent activity and care.
Check that the name, address and phone number read the same on directories, your site and the profile, down to the suite number.
Point the website link at a page built for that service and place, not always the home page.
Plans
Maps questions
Local search work lives inside Organic Growth. Silver is $1,495 a month, Gold is $2,495 and adds a managed website, and Platinum is $3,495, carrying 4, 8 and 12 Strategic Content Assets. The smaller RankGuarantee™ plan is $495 a month for 25 landing pages, page management and rank tracking. Paid ads are an extra, $895, $1,595 or $2,295 for one, two or three platforms, with ad spend kept separate and paid to the platform. There is no setup fee and no contract.
A typical plumber listing in our November 2026 pull held 120 reviews and a strong one 180. There is no magic number, but those two figures show what a customer compares your profile with. A new profile starts at zero, so the practical first step is a steady request to every happy customer while the profile is completed.
It can, if Google allows a service-area profile for your business. Name the areas you serve, such as West Boca or Delray Beach, and keep the address rules in mind. We look at your case before recommending steps, because the rules differ between a shop and a van that visits homes.
Not in every check. On November 12, 2026 a map pack appeared on eleven of the twelve results pages we looked at, and the twelfth, for water damage restoration, came back with no features recorded, so we do not read anything into it. Google changes layouts often, so one check is one day's picture, and we look at your own trade's results before planning.
A citation is a mention of your business name, address and phone number somewhere other than your own site, usually a directory. When the details match your profile, Google can rely on them, while a mismatch can confuse a customer and a search engine alike. Checking them is one of the first jobs in every plan.
No. Ratings in these trades cluster between 4.7 and 5, and only personal injury lawyers average exactly 5, so a mix of reviews with honest replies is normal. The count and the recent activity usually separate listings more than a perfect average, and a short reply to each review shows care.
The method is the same, but the places differ. Boca Raton spans downtown, Glades Road, West Boca and the beaches, and neighbors such as Delray Beach and Boynton Beach search under their own names, so a service-area business should write a page for each town it actually reaches.
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Get in Touch
Share the link to your Google Business Profile if you have one, the trade you are in and the areas your customers come from. We will reply with what looks incomplete and a flat monthly price. Neither a setup fee nor a contract applies. Ring 610-825-4363 or email hello@getphound.com.
